Optional additions

In addition to the basic questions included in a participation and the thematic modules, the Reiseanalyse offers various additional optional modules. With these, each participation can be individually adapted to the needs of the partner.

Option 1: exclusive questions
Inclusion of your own questions in the survey, with exclusive right of use

Option 2: additional questions
Up to 20 questions on specific topics (e.g. booking offices and channels, brands and media use) are included in the Reiseanalyse survey. They can be used against a small cost contribution.

Questions on the topics listed below are regularly asked as part of the RA and may be used on request.

  • Offices and channels used to book holidays
  • Internet use for information about/booking tourist services
  • Planned spending on holiday travel in the coming years and options for saving money (2 questions)
  • Expectations regarding travel agents, and experiences with a travel agencies in the last 5 years
  • Expectations regarding online travel agents
  • Assessment of the general economic trend in Germany and personal financial circumstances
  • Subjective state of health
  • Business travel
  • Low cost travel (package of questions)
  • Holiday type, all-inclusive holidays
  • Travel including hire car (package of questions)
  • Standard of accommodation during holiday travel
  • Experience of and interest in last minute holidays
  • Experience of and interest in short cruises
  • Experience of and interest in river cruises
  • Experience of and interest in holidays in Germany, staying in luxury hotels (4 and 5 star hotels)
  • Experience of and interest in language holidays/language courses while on holiday
  • Wishes and dreams regarding holiday travel in general
  • Assessment of terror threat in general and from a personal point of view in connection with holidays
  • Impact of the financial crisis, climate change and energy prices on holiday travel plans
  • Criteria for choosing a means of transport to get to and return from the holiday destination
  • Distances covered while travelling
  • Perceived man-made landscape features (e.g. power stations, wind turbines, overhead power lines etc.) in the holiday region and how they are assessed